Mindanaotoday.com | Suzuki, Autocentral Corp. opens biggest Suzuki full service dealership in PH with Suzuki Auto Matina
By: Bobby Lagsa
DAVAO CITY – Suzuki, one of the largest Japanese compact car manufacturers in the world, opened its doors with the inauguration of the largest Suzuki full-service dealership with its long-time partner Cebu Autocentral Corporation in Matina, Davao City on Friday, Sept. 2, 2022.
Located along Mc Arthur Highway in Matina, Davao City, the full Suzuki service dealership store boost state-of-the-art facility inside a 3,000-square-meter property.
The grand showroom accommodates the newest Suzuki vehicles such as the Suzuki Jimny, All-new Celerio, SL7, S-Presso, Dzire, and Ertiga.
Its full-service shop has eight work bays to complement Suzuki’s commitment to fast, efficient, and quality after-sales service.
Cebu Autocentral Corporation President Brian Chua said that they choose Davao City as the site of its biggest dealership of Suzuki because of his experience in witnessing how Davao City continues to grow through the years.
He said that Davao City is a very dynamic, rich growing, and very active city.
Chua added that Suzuki Auto Matina is also the project closest to the heart of his father Antonio Chua.
“Amongst all our projects, this was the one closest to his heart. It is the only project that we had, and he would ask me how it is going and when it is going to open. This was his dream,” Chua said.
He added that the Autocentral Group and Suzuki Philippines are very bullish on the Mindanao economy adding that there is tremendous growth opportunity on the Island.
“We are very positive about the continued growth of Suzuki in Mindanao because we have very affordable and durable vehicles. In general, Mindanao is a very good area for growth for any business. Whenever I talked with my friends, I always tell them to look at Mindanao, because this is where the growth is happening,” Chua said.
He said that the plan to open up a full-service dealership in Davao City came before the Covid-19 pandemic.
“Despite the (Covid-19) Pandemic, we still decided to push through the construction and development of our facilities here. So that shows how confident we are in the Davao market and its people,” Chua said.
Caring for customers the Suzuki and Autocentral way
Chua said that Suzuki customers can expect the Suzuki and Autocentral way of caring for the customers.
“As we mentioned, we are a full-service dealership, we have ample space to cater to whatever automotive needs they might have. As long as you have a Suzuki within your family, you are our family, we may not be perfect, but every day we strive to be, this is the Autocentral promise and this is the promise that we bring to Davao and all our customers and potential customers, to become life-long partners with us here in Davao,” Chua said.
He added that for Autocentral group, they strive to constantly improve every day.
“Our edge as an automotive dealer is, every day, we look to improve. We listen to our customers and we value and we welcome feedback from customers, regardless of what the feedback is,” Chua said.
Norihide Takei, Suzuki Philippines General Manager for Automobile invites its customers to come and visit Suzuki Auto Matina Davao City.
“For those interested in Suzuki, visit us at Suzuki Auto here in Matina which is run by our very good partner Autocentral,” Takei said.
Along with Cebu Autocentrale Corp. President Brian Chua, the opening of the newest Suzuki flagship full-service dealership was attended by Autocentral Managing Director Deborah Chua, Suzuki Philippines General Manager for Automobile Norihide Takei, Kennedy Adia, Asst. Manager of Suzuki Philippines, Inc., and families and friends, and customers of Suzuki Philippines.
Cebu Autocentral Corporation has six Suzuki dealerships namely Suzuki Auto North Cebu, Suzuki Auto SM City Cebu, Suzuki Auto Mactan, Suzuki Auto SM Consolacion, and Suzuki Auto Cagayan de Oro and now Suzuki Auto Matina in Davao City. (MT)
###